How to Produce a Cash Magnet E-commerce Website
If you’ve been online for more than a day you’ve most likely heard some “guru” somewhere suggest that you create a Money Magnet Web Site – a site that is extremely automated and assists you earn money 24 hours a day. While that may * sound * fantastic, what they often forget to inform you is HOW to do that.
Well, I’m going to tell you right now, in this short article!
What IS a Money Magnet Web Site? A Money Magnet Web Site can be specified as one that is equipped with an integrated suite of both e-commerce and online marketing tools in a fashion that will allow you to be the most rewarding with the least amount of effort.
The majority of e-commerce systems are equipped with the following essentials: a shopping cart, acceptance and processing of charge card, a maintenance system that permits you to add/change products, an order-retrieval system that enables you to meet orders.
However, what the majority of them are doing not have are marketing tools. There are numerous marketing methods that are important in the creation of an effective e-commerce website: email marketing (broadcasting) of prospects/customers, efficient use of autoresponders (generate automated e-mail messages), online newsletter, online form/survey to capture your prospect’s email address electronic product delivery (if you sold a digital item), advertisement (advertisement) tracking, back end sales, affiliate program.
Now, if you had a system that would support the integration of ALL of these marketing tools in addition to the essential e-commerce essentials, then you would have a Money Magnet Web Site. After all, it has been shown that it frequently takes 7 or more ad exposures prior to prospective customers actually make a purchase. Consider the following circumstance:
A possibility clicks on an ad in an online magazine. You start to send them a month-to-month e-mail newsletter. In addition, an autoresponder kicks in to thank them for signing up with the newsletter as well as arranging them to get email two times a month for the next 90 days reiterating your product advantages and inviting them to buy.
Upon sending them one of your “juicy” uses that they couldn’t decline, they finally purchase. They will immediately be gotten rid of from your possibility list and added to your customer list.
Based on the particular product or service they’ve acquired, they will get a series of emails every 2 weeks for the next 6 months providing complementary products. This will be the engine that will drive your back end sales and keep your customers coming back to your web site.
Having the ability to play out a scenario such as this utilizing one integrated system would be pretty excellent do not you believe? The web big young boys do this with costly e-commerce platform suites produced by vendors such as IBM, Microsoft and Oracle. Having your system automatically carry out these follow up jobs releases you as much as spend more time on your business, your health or your family!
=====> What can you do to obtain a money magnet website?
There are methods that you can automate your site in much the exact same method that the big kids do. The best and most cost-effective method would be to register with among the handful of Application Service Providers offered on the web, which provide a shopping cart incorporated with a complete suite of marketing tools. Normally, the shopping cart and tools are really versatile and can be included into any site.
=====> Are there any other ways to automate your service besides dealing with a total solution company?
I believe that the most essential asset of your e-commerce company is your email lists. Concentrate on the application of an excellent autoresponder/list server system to “boost” your present e-commerce website.
Try to find suppliers that allow you to: produce multiple lists, include prospects through a web kind, email, or manually through a management console, send out an unrestricted number of autoresponder messages, send out a limitless variety of e-mail broadcasts, established and disperse a newsletter.
When establishing your autoresponder system, create one list for your “potential customers” and another one for your “clients”. Now, here’s where you can be found in: when a person orders your item, you will need to carry out the extra job of logging into your autoresponder system and by hand eliminate them from the prospect list and add them to the customer list. This action will then trigger your customer autoresponder series of messages to be sent.
Remember, the key to constructing a successful e-commerce website is to automate your marketing engine as much as possible and drive your customers and potential customers back to your website. This will certainly produce a money magnet e-commerce website for you!
Now, if you had a system that would support the combination of ALL of these marketing tools in addition to the essential e-commerce basics, then you would have a Money Magnet Web Site. The internet big boys do this with pricey e-commerce platform suites produced by vendors such as IBM, Microsoft and Oracle. I believe that the most crucial asset of your e-commerce service is your e-mail lists. Concentrate on the application of an excellent autoresponder/list server system to “enhance” your present e-commerce site. When setting up your autoresponder system, create one list for your “prospects” and another one for your “clients”.